SHOWROOM AND LOGISTICS BUILDINGS FOR JOHN DEERE IN KAZAKHSTAN

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A complex containing a showroom,a spare parts market,a repair shop, warehouses and their complementary facilities such as offices,training classes,a social center,a sports center and a gas station.John Deere,being the greatest brand,undertakes to form a devoted commutiny of buyers.The showroom building is thought to be the main instrument in forming a brand awereness. The circular showroom builing welcomes customers with a wide glass entrance over a gently sloping outdoor exhibition area.The yellow wall divides the site into two: front section for customers and back section for production and storage where only staff will work.This wall touches all the back builings and provides Office spaces and technical rooms for support functions.The showroom consists of a central hall which is designed as an art gallery and exhibits machinery surrounded by a conference hall, a coffee shop and sellers offices and overlooks a large work shop that allows customers to watch their machinery during repair. The exhibition hall on top is surrounded by structures that form triangular galleries. The glass ceiling in the form of a star serves as a symbol of the advanced technology of the brand John Deere.

SHOWROOM AND LOGISTICS BUILDINGS FOR JOHN DEERE IN KAZAKHSTAN

.

A complex containing a showroom,a spare parts market,a repair shop, warehouses and their complementary facilities such as offices,training classes,a social center,a sports center and a gas station.John Deere,being the greatest brand,undertakes to form a devoted commutiny of buyers.The showroom building is thought to be the main instrument in forming a brand awereness. The circular showroom builing welcomes customers with a wide glass entrance over a gently sloping outdoor exhibition area.The yellow wall divides the site into two: front section for customers and back section for production and storage where only staff will work.This wall touches all the back builings and provides Office spaces and technical rooms for support functions.The showroom consists of a central hall which is designed as an art gallery and exhibits machinery surrounded by a conference hall, a coffee shop and sellers offices and overlooks a large work shop that allows customers to watch their machinery during repair. The exhibition hall on top is surrounded by structures that form triangular galleries. The glass ceiling in the form of a star serves as a symbol of the advanced technology of the brand John Deere.